Tuesday, November 2, 2010

"Prospectus" :)

1. Introduce your topic and discuss its importance.

My Prospectus is going to be about the fast food "ADVERTISEMENTS". For certain reasons i believe these fast food "ADDS" do impact or lives.These adds are eye catching and are portrait in such a way we hardly could resist with out trying the product. Watching and listening to them 24/7 for example on television, posters, flyers, radio make us eat fast food almost everyday as our breakfast, lunch and sadly dinner too. :( In other words these adds also responsible for obesity and other chronicle diseases because, if children and adults from home to office or colleges are constantly seeing these adds around them being the source of food(UNHEALTHY FAST FOOD) they are making it an easy practice of eating it and falling for the marketing strategy which the fast food industry wants.


2. Introduce your questions and a working thesis.

The questions which i will come across would be like... How these adds impact us? Why they make eye catching adds? What these has to do with child obesity? Why majority adds are related to children and teenagers? My thesis statement would be how to stop these adds from not manipulating peoples health through their products. Through advertisement not to target the young generation, advertisement be ethical no deception, stated clear like the television adds of "smoking" mentioning how it effects you.

3. Discuss specific tools and sources that you will be using to conduct your research.

I will research for specific topics like marketing strategy for advertisements, pros and cons to show their effects.I will use books, internet, different newspapers or magazine articles, rather then that i will use many different databases those are related to advertisement.

2 comments:

  1. Hey Shahbaz!!!
    I find myself very interested in this topic too... In fact this is the main idea of my blog project. I believe that you will develop a good research paper due to the fact that we are related to it everyday. I suggest you also analize the ads, and figure out what are the companies real intentions. You should also use videos to demostrate the techniques used by fast food restaurants.

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  2. Thank you jatna for your comment :) am happy to know we interested in the same topic. I already did some search on this topic and found out pretty interesting and twisted marketing strategy that fast food industry been using :( and thanks for the advice i will surely use videos or slides to show these facts :)

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